5:Events

HRH The Prince of Wales visits Tricker’s as start of 190th Year Celebrations

On Monday, 28TH January 2019, HRH The Prince of Wales visited the Tricker’s factory in Northampton.

During the visit, The Prince was given a tour of the factory by MD Martin Mason and master bespoke shoemaker Scot McKee.  He met the apprentice bespoke shoemakers including Adele Williamson, who is a QEST (Queen Elizabeth Scholarship Trust) scholar.  His Royal Highness is a huge supporter of encouraging young people to consider manufacturing as a career option.

Tricker’s has held a Royal Warrant since 1989 and the visit highlights The Prince of Wales continued support for British craftsmanship and manufacturing.

Established in 1829, Tricker’s Ltd. is the region’s oldest shoemaker and celebrates its 190th anniversary this year.

HRH The Prince of Wales unveiled a plaque commemorating the occasion and commented:

“Many congratulations everybody on reaching your 190th birthday. Sorry it has taken me 190 years to get here! Marvellous to see such a highly skilled operation. I do congratulate you and I hope you manage to keep it all going for many many more years.”

   

Images courtesy of Arthur Edwards

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Tricker’s SS19 Press Day

On Thursday 29th November, we hosted the Tricker’s SS19 press day at the brand’s historical store in the heart of St James.

At the event, new designs including the Vibram Morflex wedge sole and a thinner Wedge Out sole captivated the eyes of the audience. New additions to the Bookbinder, Ultraflex and Last No 81 lines also played a part in ensuring the success of the event!

Editors in attendance were able to view these new lines alongside the current season and the brand’s hallmark designs, which have inspired shoemakers worldwide.

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SCPR PRESENTS EXCLUSIVE VANESSA SEWARD PRE-FALL PREVIEW

We are delighted to be working with cult Parisian designer Vanessa Seward.  We will be hosting an exclusive Pre-Fall Preview event in the brand’s Notting Hill boutique on 27 June.

After honing her skills at Chanel, Saint Laurent and Azzaro, Paris-based designer Vanessa Seward launched her eponymous label in 2015 to instant acclaim. Its sharp separates and printed blouses have earned the brand a cult celebrity following.

The event takes place between 6.30 and 8pm at 42 Ledbury Road, W11.  RSVP essential.

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Dorothee Schumacher AW18 Preview

On Tuesday evening editors were invited to preview the new Autumn / Winter and Pre Fall collections from Dorothee Schumacher over cocktails and canapes.  This was followed by a busy day of drop-in appointments with editors, stylists and influencers at Brown’s Hotel.

The collections were very well received with many of the guests unable to resist a trying-on session.

The most popular pieces included the sheer tulle skirts and tops, the transparent rubber trench coats and the new eveningwear line.

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An evening of shopping and chocolate at Luisa Spagnoli

 

To launch the new Spring/Summer 2018 collection from luxury Italian fashion label Luisa Spagnoli, SCPR hosted an event at its Piccadilly store on Friday, 10 March.

Guests were invited to view the new Spring / Summer collection and watch the Chocolatier Master from the Perugina School of Chocolate create the legendary Baci Perugina.

The event attracted an enormous crowd of stylists, celebrities, influencers and customers with a number of guests making purchases on the night.

 

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Launching Ashmira Botanica

To launch new waxing brand Ashmira Botanica, we held a series of events across London commencing with a trade launch at The Herrick Gallery on Piccadilly.

Co-hosted by founders Tracey Smith and professional aesthetician, Andy Rouillard (hailed as Britain’s top male waxer!), the event welcomed spa and salon professionals from across London and the South East as well as beauty trade publications.  Andy demonstrated how to use the wax on a male model and a brave guest.  He explained the soothing properties of the new products and proved the new wax offers pain-free treatment for even the most sensitive areas.

The second part of the launch was held at Mayfair Aesthetics and Beauty.  Here, men’s and women’s beauty editors and influencers received complimentary treatments, as well as an introduction to the brand’s concept and home product range.  All the guests were impressed and universally agreed it was the least painful waxing they had experienced.  In the men’s cases we were able to convert two previous wax virgins to the cause!

Subsequently, the brand has secured accounts with the Mandarin Oriental Hotel and the Jumeirah Hotel with many more in progress.

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